# The Wahooligan Tour 2024

**URL:** <https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203>\
**Category:** The Wahooligan Tour\
**Created:** [December 11, 2023, 4:10pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203 "2023-12-11T16:10:17Z")\
**Posts on this page:** 20\
**Page:** 4

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**Author:** ![Chico](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/chico/32/2317_2.png) [@Chico](https://wahoox.forum.wahoofitness.com/u/Chico)\
**Post date:** [December 16, 2023, 8:33am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/62 "2023-12-16T08:33:13Z")

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As others have stated, your justification is worthless. I will 100% commit to doing the tour if you change the name. And will make a significant personal donation too. But not while the name remains

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**Author:** ![moose](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/moose/32/4149_2.png) [@moose](https://wahoox.forum.wahoofitness.com/u/moose)\
**Post date:** [December 16, 2023, 9:42am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/63 "2023-12-16T09:42:50Z")

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As a French teenager in the 80s, the term “hooligan” has a very strong baggage of ultra violence from UK football “fans”, as it was all over the news. Racism, homophobia, violence, misogyny… indeed in French “hooligan” is now the commonly used term for any sort of violent sports “fans”.  
But Wahoo has always been US-centric, so I can understand the lack of context. Though as pointed out, in this age of trigger warnings and corporate blandness, especially in the US, I’m surprised that there isn’t more concern from their PR people.

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**Author:** ![JamesJordan](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/jamesjordan/32/6741_2.png) [@JamesJordan](https://wahoox.forum.wahoofitness.com/u/JamesJordan)\
**Post date:** [December 16, 2023, 11:48am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/64 "2023-12-16T11:48:37Z")

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Is it interesting that the core of the sufferfest understood this with the original national flag. Sure there were some detractors but most OS happily accepted the lazergoat as it had a good meaning.

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**Author:** ![sabassissore](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/sabassissore/32/10540_2.png) [@sabassissore](https://wahoox.forum.wahoofitness.com/u/sabassissore)\
**Post date:** [December 16, 2023, 12:04pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/65 "2023-12-16T12:04:49Z")

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> [@Rupert](#):
>
> Regarding the conversation around the use of our brand term “Wahooligan”, this has been a core part of the Wahoo brand since its inception; its unique definition has been embraced by millions of our customers who have joined our passionate and supportive athlete community.

@Rupert,  
Please feed back to your corporate bosses that while the term may be embraced by millions of your customers in America, it is NOT embraced by the majority of customers in the UK and Europe and is an impediment to the Wahoo brand growing in this region. Others on this forum have fully explained why we don’t like it, and I don’t think I have seen a single forum user supporting the term as something “fun”.

I don’t think Wahoo would think to make a play on words involving the letters KKK. Many of the European football hooligans of the 1980’s were also white supremacists, and racist, far right/facist ideological extremists.

I understand you are simply the messenger from the company in this forum and nobody here should blame you, or disparage you.

I thank you for continuing to support and post in this forum and for your work in continuing the development and marketing of SYSTM including Sufferlandria. I hope you can take the overwhelming objection in this forum to the term —hooligan back to your corporate marketing bosses if only so that they might consider some more scientific, larger market research in Europe over the brand acceptance.

Once again, many thanks for your help,  
Sir Stephen

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**Author:** ![CPT\_A](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/cpt_a/32/15342_2.png) [@CPT\_A](https://wahoox.forum.wahoofitness.com/u/CPT_A)\
**Post date:** [December 16, 2023, 1:59pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/66 "2023-12-16T13:59:18Z")

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> [@Rupert](#):
>
> Our use of this play on words is not meant to cause offense and hope you can embrace our original definition and its positive intent.

C’mon, really??? “Our original definition”? FFS.

😂🤣😂

FWIW, unless Wahoo has been around since 1896, good luck w that.

I am honestly embarrassed for Wahoo corporate at this point. Who is running this $&@# show?

And so sorry sir @Rupert gets run out to deliver this garbage.

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**Author:** ![Critmark](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/critmark/32/11594_2.png) [@Critmark](https://wahoox.forum.wahoofitness.com/u/Critmark)\
**Post date:** [December 16, 2023, 2:36pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/67 "2023-12-16T14:36:40Z")

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@sabassissore I am in America and certainly never ‘embraced’ the word. I don’t think I am alone here. I came to Wahoo involuntarily when they bought Sufferfest. I find it sad and insulting that they equate my subscription with any level of support for the name.

If that is their position and they remain steadfast in supporting this narrative, they leave an obvious solution for their subscribers, just not one they really want.

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**Author:** ![fasteddie\_hall](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/fasteddie_hall/32/6317_2.png) [@fasteddie\_hall](https://wahoox.forum.wahoofitness.com/u/fasteddie_hall)\
**Post date:** [December 16, 2023, 6:01pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/68 "2023-12-16T18:01:46Z")

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Since everyone is being offended I am offended by the term bicycle since in my youth bicycle was the brand of athletic supporter we were forced to wear in those horrid gym classes.

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**Author:** ![JamesT](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/jamest/32/17522_2.png) [@JamesT](https://wahoox.forum.wahoofitness.com/u/JamesT)\
**Post date:** [December 16, 2023, 6:06pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/69 "2023-12-16T18:06:27Z")

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Posting without comment (on the really really #&\*$, should have been killed off long ago, marketing phrase that somebody somewhere came up with thinking it was clever when it really isn’t) but here’s what ChatGPT came up with when I asked him/her/it to define “Wahooligan”

> The term “wahooligan” is not found in any standard dictionaries and appears to be a invented word that combines “Wahoo” and “hooligan.”
> 
> “Wahoo” is a nickname for the Wahoo fish, a species of mackerel found in tropical and subtropical oceans. It is known for its speed and aggressive behavior when caught by anglers.
> 
> “Hooligan” is a term often used to describe a person who engages in unruly or disruptive behavior, typically in a group or as part of a mob.
> 
> Therefore, it can be inferred that a “wahooligan” might refer to someone who displays aggressive or rowdy behavior, potentially in a fishing or sporting context. However, without further context or usage, its meaning may vary.

I don’t personally know this ChatGPT person but 🐟 ⚔ 🍺 🤬 🤣

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**Author:** ![jmckenzieKOS](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/jmckenziekos/32/2135_2.png) [@jmckenzieKOS](https://wahoox.forum.wahoofitness.com/u/jmckenzieKOS)\
**Post date:** [December 16, 2023, 7:55pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/70 "2023-12-16T19:55:48Z")

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I totally agree with “killing” off this offensive term. Chip should be way more than aware that any form of the word Hooligan is extremely offensive to most Europeans. That makes it way easier for the competition to make inroads and costs the Company goodwill and sales  
As to a term to replace it, I’m at a loss.  
Also, I’ve been around for a while and have a degree in Business Management. The name would have never made it out of committee.

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**Author:** ![Possum](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/possum/32/17505_2.png) [@Possum](https://wahoox.forum.wahoofitness.com/u/Possum)\
**Post date:** [December 17, 2023, 5:44am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/71 "2023-12-17T05:44:53Z")

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I know this is a new account but until now I couldn’t be bothered to set up the separate Wahoo account in order to post. But I have been using “The Sufferfest” for many years.

When I first saw the term “Wahooligan” I disliked it. I know that most of the comments refer to how Europeans feel about the term Hooligan, but where I grew up in the U.S. a Hooligan was a teenage criminal; equal to a “Hoodlum” or a JD

So hopefully whomever at Wahoo reads these posts will see this and know that not all American’s like the term.

thanks

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**Author:** ![sabassissore](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/sabassissore/32/10540_2.png) [@sabassissore](https://wahoox.forum.wahoofitness.com/u/sabassissore)\
**Post date:** [December 17, 2023, 8:49am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/72 "2023-12-17T08:49:01Z")

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> [@JamesT](#):
>
> but here’s what ChatGPT came up with when I asked him/her/it to define “Wahooligan”

Given that ChatGPT is trained by analysing the internet this is strong evidence that the term has zero brand recognition 🤦‍♂️

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**Author:** ![sabassissore](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/sabassissore/32/10540_2.png) [@sabassissore](https://wahoox.forum.wahoofitness.com/u/sabassissore)\
**Post date:** [December 17, 2023, 9:01am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/73 "2023-12-17T09:01:18Z")

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We’re actually trying to help Wahoo here because we quite like the products both hardware and software and don’t want to see the company go bust. (Otherwise I would generally agree about Political Correctness being over done, but this is the world we live in now)

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**Author:** ![JGreengrass](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/jgreengrass/32/2628_2.png) [@JGreengrass](https://wahoox.forum.wahoofitness.com/u/JGreengrass)\
**Post date:** [December 17, 2023, 10:51am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/74 "2023-12-17T10:51:22Z")

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Wahoo is wrong on this, until the offensive name is dropped you can count me out.

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**Author:** ![CPT\_A](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/cpt_a/32/15342_2.png) [@CPT\_A](https://wahoox.forum.wahoofitness.com/u/CPT_A)\
**Post date:** [December 17, 2023, 12:11pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/75 "2023-12-17T12:11:02Z")

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> [@sabassissore](#):
>
> > [@JamesT](#):
> >
> > but here’s what ChatGPT came up with when I asked him/her/it to define “Wahooligan”
> 
> Given that ChatGPT is trained by analysing the internet this is strong evidence that the term has zero brand recognition 🤦‍♂️

That is a really good point, actually.

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**Author:** ![CraigM](https://avatars.discourse-cdn.com/v4/letter/c/f14d63/32.png) [@CraigM](https://wahoox.forum.wahoofitness.com/u/CraigM)\
**Post date:** [December 17, 2023, 3:24pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/76 "2023-12-17T15:24:44Z")

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> [@JamesT](#):
>
> “Wahoo” is a nickname for the Wahoo fish, a species of mackerel found in tropical and subtropical oceans. It is known for its speed and aggressive behavior when caught by anglers.
> 
> “

I think this might have been a core branding decision error… the very name. Fish and bicycle, hard to make any snappy connections. Well there is one common expression, “…like a fish needs a bicycle”, but that’s not really promising.

Apparently Guinness did an ad campaign featuring fish on bikes, the images are on the internet.

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**Author:** ![Heretic](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/heretic/32/2329_2.png) [@Heretic](https://wahoox.forum.wahoofitness.com/u/Heretic)\
**Post date:** [December 17, 2023, 4:05pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/77 "2023-12-17T16:05:20Z")

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The saying was a feminist slogan, coined by Irina Dunn , “That a woman needs a man like a fish needs a bicycle.”

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<div class="post-metadata">

**Author:** ![colin.ledlie](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/colin.ledlie/32/8481_2.png) [@colin.ledlie](https://wahoox.forum.wahoofitness.com/u/colin.ledlie)\
**Post date:** [December 17, 2023, 5:07pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/78 "2023-12-17T17:07:34Z")

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Those slightly longer in the tooth might just remember Yahooligans. This was the kids website of the very popular internet company Yahoo!. It was in very common parlance in the period 1996 - 2006 and I expect was the inspiration for the Wahooligan term. The name did ultimately change to Wahoo Kids and was subsequently shuttered. Those not liking the Wahooligan term will find some irony in the following …

Wikipedia says:

Yahoo! Kids, originally known as Yahooligans!,[[3]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Gunn-3) was founded in March 1996 by [Yahoo!](https://en.wikipedia.org/wiki/Yahoo!) to provide children with a venue to find appropriate, safe Internet content.[[4]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-DeMott-4) The website was the oldest online search directory for children.[[5]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Pack-5)[[6]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Sullivan-6)[[7]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Whitley-7) The website’s editors stated that Yahoo! Kids was “cool, goofy, fascinating, fun, hysterical, philosophical, surprising, sedate, silly, seismic, popular, obscured, useful, and interesting”.[[5]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Pack-5) In October 1999, _[The New York Times](https://en.wikipedia.org/wiki/The_New_York_Times)_ reporter [Michelle Slatalla](https://en.wikipedia.org/wiki/Michelle_Slatalla) noted that Yahooligans! was a “heavily trafficked site”, with 463,000 visitors accessing the website in August 1999.[[8]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Slatalla-8) In October 1999, the website received an [Alexa Internet](https://en.wikipedia.org/wiki/Alexa_Internet) rank of 991 out of 22 million content websites.[[9]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-Koenig-9)

In 2004, Yahoo! entered into a partnership with [DIC Entertainment](https://en.wikipedia.org/wiki/DIC_Entertainment) (now [WildBrain](https://en.wikipedia.org/wiki/WildBrain)) to establish Yahooligans! TV, which gave users access to DIC’s 3,000 hours of animated [children programs](https://en.wikipedia.org/wiki/Children%27s_television_series). DIC president Brad Brooks stated that the partnership “offer[ed] advertisers a cross platform purchase”.[[4]](https://en.wikipedia.org/wiki/Yahoo!_Kids#cite_note-DeMott-4) Yahoo! sold the ads and the revenue from the commercials was split between the two companies.

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**Author:** ![emjay](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/emjay/32/684_2.png) [@emjay](https://wahoox.forum.wahoofitness.com/u/emjay)\
**Post date:** [December 17, 2023, 7:44pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/79 "2023-12-17T19:44:11Z")

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FWIW, back in March there was a thread about the difference between a Sufferlandrian and a Wahooligan, according to ChatGPT:

> [@Friday fun! What sets apart a Sufferlandrian from a Wahooligan. Discuss!](https://wahoox.forum.wahoofitness.com/t/friday-fun-what-sets-apart-a-sufferlandrian-from-a-wahooligan-discuss/22032):
>
> Please discuss!

Also, keep in mind that ChatGPT is only updated to the web’s goings on as of January, 2022 (from what I can find). But, the first reference to Wahooligan on these forums goes back to June 2020, when the forum was first established:

> [@Welcome to The Wahoo X Forum!](https://wahoox.forum.wahoofitness.com/t/welcome-to-the-wahoo-x-forum/7):
>
> Welcome to The Wahoo X Forum! The Sufferlandrian and Wahooligan community is one of the most unique in endurance sports – or anywhere, for that matter. Relentlessly positive, incredibly helpful, constantly curious and always in pursuit of faster, stronger and tougher. Funny, too. This forum is where athletes of all levels and the Wahoo team members come together to ask questions, join discussions, provide feedback and help others. So pull up a chair, grab a Pain Shake and a bowl of fried pain s…

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**Author:** ![Glen.Coutts](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/glen.coutts/32/25318_2.png) [@Glen.Coutts](https://wahoox.forum.wahoofitness.com/u/Glen.Coutts)\
**Post date:** [December 17, 2023, 11:53pm UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/80 "2023-12-17T23:53:28Z")

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Sorta kinda. Remember that the forum was just SUF before it was ever wahoo and that second post you link has been edited 9 times with the last 1 being in 2022 by Sir Cody Moore (ex of The Sufferfest) and, I imagine, it was edited cuz The Company insisted on adding the Wahoolimabob name to it as well as calling it Wahoo X.

See image below:

 ![IMG_6392](https://us1.discourse-cdn.com/flex020/uploads/thesufferfest/original/3X/f/8/f8c11886c898886a52f4aa49ec325afdf9e50f47.png)

Also, whatever ChatGPT (which can be manipulated pretty easily) says and whatever The Company says, I’ve personally only come across 1 person who actually, genuinely considers themselves to be a {insert _THAT_ name here}. Neither in the forums nor on FB have I heard a single person say, geez, I really like that name, I hope they don’t change it.

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**Author:** ![Heretic](https://sea2.discourse-cdn.com/flex020/user_avatar/wahoox.forum.wahoofitness.com/heretic/32/2329_2.png) [@Heretic](https://wahoox.forum.wahoofitness.com/u/Heretic)\
**Post date:** [December 18, 2023, 12:42am UTC](https://wahoox.forum.wahoofitness.com/t/the-wahooligan-tour-2024/24203/81 "2023-12-18T00:42:28Z")

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On my calendar, I have reserved a week for the Tour of Sufferlandria.

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